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The Marketing News of the Week
Balenciaga brings the Simpsons to the runway for its new collection: For Paris Fashion Week, the most anticipated fashion event of the year, Balenciaga surprised its audience with some very special guests: the Simpsons! The whole family of Homer and Marge, as well as several residents of Springfield...read more
The Marketing News of the Week
The ONMT starts a new campaign: On the World Tourism Day, the Moroccan National Tourist Office is launching a unique campaign to put the spotlight on the women and men who work in all the sectors of the sector and who are in the front line serving tourists. The COVID-19 pandemic has a massive econo...read more
The Marketing News of the Week
Societe Generale Maroc initiates the "Move for Youth!”: Societe Generale Maroc is getting involved with young people through the launch of a sports and solidarity challenge called "Move for Youth". “This challenge is a sports and solidarity event, launched throughout the Group from Sept...read more
The Marketing News of the Week
Instagram is testing ads on its Shopping tab: After monetizing the Reels tab last June, Instagram continues to leverage its inventory by announcing the rollout of ads on the Shop tab. Ads in the form of single images or image carousels will allow products to be featured, and purchased directly on th...read more
The Marketing News of the Week
Facebook wants to use your messages on WhatsApp for targeted ads: Facebook is preparing a team of artificial intelligence researchers to try to analyze encrypted messages on WhatsApp for targeted advertising. According to The Information, the Facebook team will be tasked with developing a "homomorph...read more
The Marketing News of the Week
Euro 2020: which sponsors have the best online visibility?: Which are the most popular sponsors of Euro 2020 on the networks? To find out, Visibrain, a social network monitoring platform, has conducted a study on the digital communication of Euro 2020 sponsors to better analyze their online awarenes...read more
The Marketing News of the Week
Responsible luxury: Gucci develops its own ecological material without animal leather: Italian fashion house Gucci is breaking new ground with a new sustainable vegan material, Demetra, developed largely from plant-based raw materials. This faux skin is made primarily from sustainable, renewable and...read more
The Marketing News of the Week
Eqdom launches the #Mengheda campaign: To help promote a dynamic recovery, the company Eqdom, specialist in loans and credit in Morocco, has just launched a new offer called "#Mengheda" which comes to consolidate the spirit of optimism by launching commercials. Through this campaign Eqdom proposes t...read more
The Marketing News of the Week
Launch of the third edition of the Tilila Trophy: The Parity and Diversity Committee of 2M has just announced in partnership with the association "Les Impériales" and the Union of Communication Agencies (UACC) the launch of the third edition of the Tilila Trophy, a prize that annually rewards...read more
