Blog

12:29 17
Oct 2020

The Marketing News of the Week

Messenger has a second skin: Facebook deploys a new logo in the colors of Instagram for Messenger, and it refreshes the interface of its instant messaging. Facebook is giving its messaging service a new logo and a whole bunch of new features to make conversations more fun, intuitive and user-friendl...read more

09:26 10
Oct 2020

The Marketing News of the Week

"Feelwell": Moroccan Beauty Salons are digitalizing: Good news for beauty enthusiasts. To allow customers to save time and choose the service that best suits them, a new online platform has just appeared in the Kingdom. Called Feelwell, it is a major booking site for beauty care and well-being. Inde...read more

08:57 03
Oct 2020

The Marketing News of the Week

Renault Maroc: Launch of a 100% digital purchasing platform: The Renault Maroc branches, Renault Commerce Maroc's own distribution network in Greater Casablanca, are launching a new 100% online and secure automotive purchasing platform in order to be closer to customers and their needs. Today, consu...read more

12:29 28
Sep 2020

The Pan-African Economy in Brief: Monday, September 28, 2020

Togo : Germany provides €10 million to rehabilitate rural tracks : The Federal Republic of Germany provides support to Togo in the rehabilitation of its rural tracks. The West African country has indeed just received a €10 million (6.5 billion FCFA) fund to finance the 3rd phase of the R...read more

15:10 12
Sep 2020

The Marketing News of the Week

Le Cénacle signs a strategic agreement with NRJ Maroc: NRJ Maroc, the No. 1 entertainment radio station, has signed an agreement with the Le Cénacle group's advertising sales house for the management and sale of its advertising space. With a strong connection to the market and in colla...read more

18:26 05
Sep 2020

The Marketing News of the Week

Coca-Cola seeks to generate growth through its marketing: Coca-Cola is restructuring its marketing operations into five global categories to drive growth and bring marketing execution closer to customers. Coca-Cola wants to reorganize around the categories with the greatest consumer opportunities. T...read more

17:24 29
Aug 2020

The Marketing News of the Week!

Orange Tunisia launches the 3rd edition of Wininti, its great summer digital game: The Tunisian private telecommunications operator Orange has just announced the launch of its great digital game "Wininti: El Zhar yjik." Indeed, this third edition comes with a new game entertaining and particularly g...read more

14:55 22
Aug 2020

The Marketing News of the Week!

Facebook launches avatars in sub-Saharan Africa: After Australia, avatars, small customizable digital characters from the American giant Facebook, are now available in Africa. It's a dynamic new way to express yourself online. "You can use your avatar in many ways, including comments, stories, Messe...read more

17:38 15
Aug 2020

The Marketing News of the Week!

OPPO unveils a new advertising campaign celebrating FC Barcelona: OPPO has launched its latest advertising spot highlighting its collaboration with FC Barcelona for already 5 years, the longest cooperation between a Chinese brand and a European football club. "While current market conditions and the...read more