Blog

13:54 22
Jan 2022

The Marketing News of the Week

LabelVie Group signs partnership with Glovo for home delivery: The LabelVie Group, through its Carrefour Market brand, reinforces its home delivery offer by signing a partnership with Glovo. In fact, this partnership is a further step for the group which is in the process of developing a multi-chan...read more

11:16 14
Jan 2022

The Marketing News of the Week

  No. 1: Chanel announces beauty line that links naturalness and sustainability: Luxury brand Chanel has unveiled a new beauty line that combines sustainably sourced formulations with more earth-friendly packaging. Named N°1, this new beauty line includes products that include up to 97% n...read more

11:13 24
Dec 2021

The Marketing News of the Week

TikTok goes into meal delivery with TikTok Kitchen : A real trendsetter, TikTok keeps growing! The mobile video sharing and social networking app announced late last week that it is entering the restaurant business. This March, the popular short video sharing social network will launch TikTok Kitch...read more

11:22 10
Dec 2021

The Marketing News of the Week

A huge success for the 2nd edition of the symposium "Africa Place Marketing" :  Casablanca Events & Animation (CEA) pilot of the approach of attractiveness "Wecasablanca" organized the launch of the 2nd edition of the symposium Africa Place Marketing (APM) which was held this year from Nov...read more

13:46 13
Nov 2021

The Marketing News of the Week

Facebook removes politics, health and religion from ad targeting: It's a major change. Facebook and Instagram users will soon no longer be able to be targeted with ads based on their interest in certain sensitive topics, such as sexual orientation and political affiliation. "We want to better meet p...read more

09:55 09
Oct 2021

The Marketing News of the Week

Balenciaga brings the Simpsons to the runway for its new collection: For Paris Fashion Week, the most anticipated fashion event of the year, Balenciaga surprised its audience with some very special guests: the Simpsons! The whole family of Homer and Marge, as well as several residents of Springfield...read more

11:50 04
Oct 2021

The Marketing News of the Week

The ONMT starts a new campaign: On the World Tourism Day, the Moroccan National Tourist Office is launching a unique campaign to put the spotlight on the women and men who work in all the sectors of the sector and who are in the front line serving tourists. The COVID-19 pandemic has a massive econo...read more

10:48 25
Sep 2021

The Marketing News of the Week

Societe Generale Maroc initiates the "Move for Youth!”: Societe Generale Maroc is getting involved with young people through the launch of a sports and solidarity challenge called "Move for Youth". “This challenge is a sports and solidarity event, launched throughout the Group from Sept...read more

11:45 14
Aug 2021

The Marketing News of the Week

Instagram is testing ads on its Shopping tab: After monetizing the Reels tab last June, Instagram continues to leverage its inventory by announcing the rollout of ads on the Shop tab. Ads in the form of single images or image carousels will allow products to be featured, and purchased directly on th...read more